Data analytics is a gauge by which a business, be it a small daily needs retailer or a big corporate company can judge its performance over a specific time period. Companies rely on this to create a framework for their future policies, and better strategise their present marketing tactics, which is indeed vital for continual growth. Well, data is everywhere, in our daily lives, what we do become data, and the businesses use the data available to them to achieve their annual leads & sales figure.
